Place North West Website
The Brief: Rebuild our websites to be reliable and user friendly
Place North West are an online publisher who have been established over 15 years and have become the region’s leading authority on property and regeneration. They publish daily news and reports, combined with a calendar of topical events covering the North West and beyond. The success of their publications enables them to offer a broad range of marketing, advertising and sponsorship opportunities to the community they serve. In addition they have built a network of over 12,000 property professionals who have subscribed to receive their free daily round-up of built environment news.
As everything they do is online our brief was to rebuild the two websites they operate in a way that would make the daily task of creating and disseminating information as user friendly as possible, both for readers and the journalists who put together the publications. In addition both the website and newsletter needed to be a vehicle for advertising and sponsorship opportunities, so flexibility and ease of use in terms of ad placement around the site was also key. Last but not least, Place North West wanted a website that would stand the test of time and enable them to further grow and develop their online offering.